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April 2014 Vol.
3(4)
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Pubmed for articles by:
Akabane GK
Gianeze R
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Global
Advanced Research Journal of Management and Business Studies
(GARJMBS) ISSN: 2315-5086
April 2014 Vol.
3(4), pp
171-181
Copyright © 2014 Global Advanced Research Journals
Full Length Research Paper
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Consumers’ Needs
Assessment of Cutting Tools Against Suppliers
Getulio K. Akabane1, José Manoel
Souza das Neves2, Roberto Kanaane3,
Rogerio Gianeze4
1,2,3,4CEETEPS-Brazil
Corresponding author Email:
getulio@akabane.adm.br
Accepted 09 April 2014
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Abstract |
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The
study presents
results
with 54 clients
cutting tools
of the state
of São
Paulo through exploratory
research with
closed questionnaire
addressing issues
relating to
various reasons
the positive
closing
of a negotiation. The
degree of importance of
factors such as price,
quality, time,
and other
issues such as
participation in fairs and
events, technical training
and relationship
with the seller,
were
classified according to the
degree of importance.
Actions
to reduce delivery times
and improve
the logistics
system and
punctuality
are
critical success factors to
improve the levels
of customer satisfaction.
Keywords:
Trading, Cutting Tools, Satisfaction.
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