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April
2012 Vol. 1(3)
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Pubmed for articles by:
Wang
Y
Yun-Xiao
GOA
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GLOBAL ADVANCED RESEARCH JOURNAL OF MANAGEMENT AND BUSINESS STUDIES
April 2012 Vol. 1(3), pp
084-091
Copyright © 2012 Global Advanced Research Journals
Full Length Research Paper
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The Strategy of Site
Selection Based on Business Circle Theory--The case
study of Xi’an Wal-Mart, Carrefour and Metro AG
Wang Yuan1,
Kong Wei-Wei2, WANG Lu-Min2, GAO Yun-Xiao3
1Management
school, Xi’an JiaoTong University, Shaanxi Xi’an
710049, China;
2Management
school, Xi’an Polytechnic University, Shaanxi Xi’an
710048, China)
Corresponding author Email:
kongwei1216@126.com,
Accepted 14 April, 2011
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Abstract |
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The retail has been called location industry.
Location is important to retail for which may lead
to success or failure. This paper proposed a
location model based on circle theory, and three
cases, including Wal-Mart, Carrefour and Metro, were
analyzed in Xi’an city. Results indicated that the
location model can provid direction for location to
retails.
Keywords: circle theory; retail industry
location; location model; case study
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